Fira Trovam (November 13 – 15, 2025) launches EUxChange to foster artistic collaboration across Europe including a new exchange with Austrian Music Export & Waves Vienna! Representing Austria on stage, FARMAR will perform this year’s festival!
This year’s Fira Trovam strengthens its international focus with a new collaboration between Austrian Music Export and Waves Vienna, joining a growing network of European partners including Reeperbahn Festival, Wide Days and others. The initiative is part of “TROVAM Airlines: Touring Europe”, a new exchange programme designed to support cross-border touring and boost visibility for emerging artists across the continent.
Representing Austria on stage, FARMAR will perform on Thursday, 13 November at 14:30 at Auditori Castelló de la Plana (Mahou).
More about the programme here.
The Valencian Music Fair Trovam is launching Trovam EUxChange, a new initiative promoting artistic exchange with leading European music organizations: the Fengaros Festival (Cyprus), Dutch Music Export (Netherlands), and Babel Music XP (France). The project is part of LIVEMX, an action of the Creative Europe program that supports cultural innovation and mobility across the EU.
Through this collaboration, Trovam will promote artists performing in Valencian, who will take part in the partner festivals, while international acts from these networks will perform at the next edition of Trovam (13–15 November, Castelló de la Plana).
The initiative aims to highlight linguistic diversity, encourage international cooperation, and boost the global visibility of the Valencian music scene. Selected acts will be chosen for their artistic trajectory and export potential, while European partners will run open calls in their respective countries.
The Partners
- Fengaros Festival (Kornos, Cyprus): A leading summer event featuring over 60 local and international artists across five stages (31 July–2 August 2025).
- Dutch Music Export (Netherlands): A national platform promoting Dutch pop artists worldwide, with a presence at major festivals such as Coachella, The Great Escape, and Primavera Pro.
- Babel Music XP (Marseille, France): A professional fair and showcase festival (19–21 March 2026) combining global sounds, traditional music, and jazz.